Commission Junction was founded in 1998 providing web-based application services solutions that track e-commerce activity for both B-2-B and B-2-C relations.  The network is comprised of the world’s largest collection of high traffic online content providers and affiliate content sites.

eCriteria is preparing the launch of its affiliate program of independent and small-to-medium sized web design firms who wish to offer eCriteria "shrinkwrap" Web database solutions for their client projects.  Many of these firms do not possess the software development of database expertise necessary for integrating database content with a static HTML- only site, yet are seeing an increase in database publishing requests from their clients.  With eCriteria, these needs are met quickly, efficiently, and cost-effectively with a broad-based international affiliate program, which is poised to get underway.

Commission Junction creates powerful alliances between online merchants that sell products or services and affiliate content sites that have information or entertainment of interest to businesses and consumers.  Commission Junction enables online merchants to place their products and services everywhere online at the point-of-interest to their consumers on a pay-for-performance basis.  As a Commission Junction merchant, eCriteria also addresses the administrative needs of a robust affiliate program.

Commission Junction’s EnContext facility matches products with content relevant to the reader.  These strategies support consumer relations and satisfaction as well as increasing capabilities for the greatest business revenue potential.  All tracking of e-commerce sites is done real-time for accuracy of payment and collection.

A Word from the CEO

"As a result of considerable research, we’re quite pleased to have sealed a partnership with Commission Junction to handle our affiliate program," says Dan D. Gutierrez, Founder and Ceo of eCriteria.  "We feel that the refined facilities offered by Commission Junction for both the merchant and affiliate, as well as their 250,000 affiliate content providers, can serve to significantly broaden the reach of our DSP concept."

About eCriteria

eCriteria defines a new genre of Database Service Provider (DSP), providing a facility for quick and easy publishing of "shrinkwrap" Web databases.  eCriteria requires no programming or knowledge of databases.  Using the Web Database Publishing Wizard, Data Authors may create their own Web databases in 10 minutes or less.

Coming Soon to eCriteria will be additional functionality for data authors including the ability to import and export data using XML, look-and-feel customization for selection criteria and search results pages, and a data user e-mail notification facility.