Press Releases

eCriteria Announces New Channel Partner Program 
Written by Ms. Camille Jacks, PR Manager

Culver City, Calif. – September 1, 2001 – eCriteria is very excited to announce a new Channel Partnership Program (CPP). The main feature of the program includes a revenue sharing plan consisting of two attractive elements: a one-time referral fee of $9.95 per Premium Member referral, and residual income of 20% of all active paying members. eCriteria charges a base monthly membership fee of $19.95. The CPP is an extension of the successful Affiliate Program that now will be rolled up into the CPP.

Potential Channel Partners are companies that provide:

1. Internet Service Providers (ISPs)

2. Small Business (SOHO) Resource Sites

3. Portal and Community Sites

4. Interactive Website Building Sites

5. Webmasters/Developers Provide Outsourcing Services

Channel Partners present eCriteria’s Web database publishing service to their customers, and website visitors. The new program offers a simple mechanism whereby referrals are automatically matched up with partners. The link from the partner site to the main eCriteria website contains a unique Partner ID. If the referral registers as an eCriteria Premium Member, the partner is connected to the sale.

Channel Partners also have the convenience of reviewing the success of their eCriteria referrals by using the new Partner Admin area within the eCriteria website. Partners now see a new “Partners Only” area in their my eCriteria Control Panel area upon logging in. From here, Partners may check to see how many referrals they’ve made, a determining factor for commission income.

In order to become an eCriteria Channel Partner, interested organizations should register with eCriteria as a Data Author, and check the box labeled “I wish to become an eCriteria Channel Partner” on the registration form page.

For reference, here’s how some businesses use eCriteria for their hosted web database needs:

www.homestead.com/estrategy/inputReview.html(venture screening)

www.rock.com(free classified ads)

www.coffehousenetwork.com(coffeehouse database)

A Word From the CEO

“Responding to comments and requests from organizations seeing revenue sharing with eCriteria as an attractive proposition, we’ve expanded our previous affiliate program into a full-fledged channel partner initiative,” says Dan D. Gutierrez, eCriteria’s founder and CEO. “We’re looking to significantly expand our user base through strategic relationships with key web properties from around the world."

About eCriteria

eCriteria is a self-funded spin-off venture of 17 year old AMULET Development Corp. (www.amuletc.com a database back-end web development and e-commerce integration firm based in Los Angeles. eCriteria defines a new genre of ASP called a Database Service Provider (DSP), providing a facility for quick, easy, and cost effective publishing of “shrink-wrap” web databases. eCriteria requires no programming or knowledge of databases. Using the Web Database Publishing Wizard, Data Authors may create their own web databases in 15 minutes or less. The site is located at www.eCriteria.net.

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